Death Star

Last week, President Trump’s campaign manager Brad Parscale tweeted, “For nearly three years, we have been building a juggernaut campaign (Death Star). It is firing on all cylinders. Data, Digital, TV, Political, Surrogates, Coalitions, etc. In a few days, we start pressing FIRE for the first time.” 

The opening blast? “Missing” and “Responsible,” a pair of ads hammering Joe Biden for his failed 40-year record on China. The ads – now airing nationwide – racked up more than half a million views combined in under 24 hours on YouTube alone. 

Click below to see the Death Star ads that Politico called an “onslaught.”

The Super Bowl Ad

President Trump wins big with his Super Bowl spot.

Last night, one of Jamestown’s ads for the Donald J. Trump for President campaign made history when it became the first-ever presidential campaign ad to air nationwide during the Super Bowl. The ad, “Gratitude,” was a smash hit: since airing during the first quarter of the big game, it’s been lauded as “brilliant,” “unexpected,” “smart,” “very powerful…a very good moment for the President,” and “a very well-done ad, remarkable in its understatement.” It’s been rated among the night’s most memorable spots, and it generated more social media buzz than any other ad.

“Gratitude” was followed by “Stronger, Safer, More Prosperous,” a second Jamestown ad for the Trump campaign that ran immediately after the game and has been praised as “pitch-perfect” and “very smart.” Both ads come on the heels of “No Mr. Nice Guy,” a Jamestown Trump campaign ad that aired nationwide during Game 7 of the World Series back in October. 

Jamestown is grateful to the Trump campaign for the opportunity to produce powerful ads like “Gratitude.” President Trump is achieving for the American people, and while we are proud of our ads on behalf of his campaign, these opportunities would not be possible without President Trump’s leadership and success in passing historic criminal justice reform, protecting America, and keeping our economy thriving. As President Trump says at the end of “Stronger, Safer, More Prosperous,” “the best is yet to come.”

Check out our Super Bowl spots for the Trump campaign below:

President Trump – “Gratitude”

President Trump – “Stronger, Safer, More Prosperous”

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Additionally, our firm recently learned that our creative television, digital, and direct mail advertising campaigns have earned Jamestown recognition as a finalist in 15 Reed Award categories. The Reed Awards are one of the highest honors in political and public affairs advertising, celebrating the most creative and effective political ads of the year. We are proud to be a finalist in 15 categories.

Click below to watch our World Series Game 7 Trump campaign ad “No Mr. Nice Guy,” which is a finalist in 3 Reed Award categories.

President Trump – “No Mr. Nice Guy”

Four More Years!

Jamestown Associates congratulates President Donald J. Trump on formally announcing his reelection campaign last night at a historic rally in Orlando, Florida. Our firm was proud to serve as President Trump’s lead advertising firm in the 2016 general election. Check out “Four More Years,” our launch video for President Trump’s reelection campaign, at the link below.

President Trump – “Four More Years”

Jamestown Wins 8 Pollie Awards

The 2019 political advertising awards season is behind us, and the Pollie Awards and the Reed Awards agree: Jamestown Associates produced the best ad for a U.S. Senate candidate in 2018.

Mike Braun – "The Difference"

Jamestown’s ad, “The Difference,” which our political pros and creative storytellers crafted for Mike Braun’s successful 2018 campaign for U.S. Senate, won a total of six industry-leading awards, including the Gold Pollie Award for Best TV ad for U.S. Senate and the Reed Award for Most Effective Comparative TV ad.

In fact, the television, digital, direct mail, and newspaper advertising campaigns produced by Jamestown’s team in 2018 has been recognized with 8 Pollie Awards, including key wins in the coveted Overall and Television categories, marking another successful year of boundary-pushing creative advertising for our firm.

The full list of Jamestown’s 2019 Pollie Award-winning work includes: Mike Braun for U.S. Senate Gold: Best Direct Mail Campaign – Republican, Overall – Candidate Division Mike Braun for U.S. Senate Silver: Best in Show – Republican, Overall – Candidate Division Mike Braun, “The Difference”  Gold: Best TV Ad for U.S. Senate, Television – Candidate Division Stop I-186, “Agree”  Bronze: Best Statewide TV Ad, Television – Ballot Initiative Division  Lori Chavez-DeRemer, “Doors” Silver: Best TV Ad for State Legislature, Television – Candidate Division Mike Braun, “The Difference”  Gold: Best Use of Humor, Digital – Candidate Division Mike Braun, “The Difference”  Silver: Best Web Video, Digital – Candidate Division “We Are All The Tree of Life”  Silver: Best Full Page, Ad Newspaper Category

Contact Larry Weitzner, CEO		Contact Barney Keller, Partner
Contact Jon Kohan, Partner		Contact Lisa Morrison, Partner

Jamestown Associates Names Lisa Morrison Partner

Jamestown Associates is excited to announce that Lisa Morrison, Jamestown’s Chief Operating Officer, has been named a partner of the firm.

Lisa joined Jamestown in 2005, and has extensive political, media, and management experience. Over the course of her career, she has helped lead clients at all levels of government to victory in a variety of states, including New Jersey, Florida, Connecticut, Illinois, and Michigan, among others.

“We could not be prouder to announce Lisa as a partner,” said Jamestown CEO Larry Weitzner. “Her leadership, talent, and work ethic have been fundamental to Jamestown’s continued success for over a decade and have served our clients exceptionally well. I have no doubt that she will continue to help take Jamestown to new heights as Partner.”

As both COO and partner, Lisa’s leadership and experience will continue to play a central role in Jamestown’s sustained growth and success.

Contact Lisa Morrison